Our Team

Our Mentors

Our in-house mentors take are central to our program and are a critical part of our clients’ success.

With specializations in finance, design strategy, sales and marketing, human resources and employee culture, public relations and communications, and technology, our mentors act as an experienced and dedicated management team – walking you through every challenge and guiding you to success.


 Our specialist mentors are all industry experts and provide intensive, tactical support in their respective areas of expertise.

Wayde Robson

Rob Farnham
Lead Generation and Growth

Alexis Black
IP Strategy

Melissa Durrell

Pitch Coaching

Bob Mathers
Customer Experience

Our Staff

Our Board of Directors

Our staff are lead by a multidisciplinary Board of Directors, comprised of business and academic leaders from across the Waterloo startup ecosystem.

Malcolm Campbell
Vice President Research, University of Guelph

Lisa Cashmore
Director of Network Operations, Communitech

Tom Corr
President and CEO, Ontario Centres of Excellence

Charmaine Dean
Vice President, Research, University of Waterloo

Viona Duncan
Partner, Gowling Lafleur Henderson LLP

Kevin Elop
Finance Mentor

Barbara Fennessy, PhD
Vice President, Applied Research and International Education,
Conestoga College

Rob Gordon
Vice President Research, Wilfrid Laurier University

Dr. Feridun Hamdullahpur
President and Vice-Chancellor, University of Waterloo

Cameron Hay
CEO of Frontburner Consulting and Co-Founder of Ironspan Executives

Dan Mathers
CEO, eleven-x

Jennifer Moss
Co-Founder, Chief Communications Officer, Plasticity Labs

Rod Regier
Commissioner of Planning, Development and Legislative Services, Region of Waterloo

Michael Stork
Investor & Entrepreneur

Paul Thompson
GVP Phonak Wholesale, Sonova Group